/* 99Websites — shared stylesheet for industry landing pages (/…-websites) */
:root{
  --ink:#15140F; --ink-soft:#3B3934; --bg:#FBFAF6; --surface:#FFFFFF; --surface-2:#F3F0E7;
  --border:#E7E2D4; --border-strong:#D8D2BF; --muted:#6C6960;
  --accent:#3A44E0; --accent-hover:#2D36C4; --accent-wash:#ECEDFB; --good:#1F7A4D;
  --font-display:'Space Grotesk','Inter',system-ui,sans-serif;
  --font-body:'Inter',system-ui,-apple-system,Segoe UI,Roboto,sans-serif;
  --radius:14px; --radius-sm:10px; --radius-lg:22px; --maxw:1140px;
  --shadow-sm:0 1px 2px rgba(20,19,14,.05),0 2px 6px rgba(20,19,14,.05);
  --shadow-md:0 14px 34px -12px rgba(20,19,14,.20);
  --shadow-lg:0 40px 80px -24px rgba(20,19,14,.32);
}
*,*::before,*::after{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{font-family:var(--font-body);background:var(--bg);color:var(--ink);line-height:1.65;font-size:16px;-webkit-font-smoothing:antialiased;overflow-x:hidden}
img{max-width:100%;display:block}
a{text-decoration:none;color:inherit}
h1,h2,h3,h4{font-family:var(--font-display);font-weight:600;letter-spacing:-.02em;line-height:1.12}
.container{max-width:var(--maxw);margin:0 auto;padding:0 24px}
section[id]{scroll-margin-top:88px}

/* buttons */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:9px;font-family:inherit;font-weight:600;font-size:.95rem;line-height:1;padding:14px 24px;border-radius:var(--radius-sm);border:1px solid transparent;cursor:pointer;transition:transform .15s ease,background .15s ease,box-shadow .15s ease,border-color .15s ease}
.btn-primary{background:var(--accent);color:#fff}
.btn-primary:hover{background:var(--accent-hover);transform:translateY(-1px);box-shadow:var(--shadow-md)}
.btn-ghost{background:var(--surface);color:var(--ink);border-color:var(--border-strong)}
.btn-ghost:hover{background:var(--surface-2)}
.btn-on-dark{background:var(--bg);color:var(--ink)}
.btn-on-dark:hover{background:#fff;transform:translateY(-1px);box-shadow:var(--shadow-md)}
.btn-lg{padding:17px 30px;font-size:1rem}

/* nav */
.nav{position:sticky;top:0;z-index:200;background:rgba(251,250,246,.8);backdrop-filter:blur(14px);-webkit-backdrop-filter:blur(14px);border-bottom:1px solid transparent;transition:border-color .2s,box-shadow .2s}
.nav.scrolled{border-color:var(--border);box-shadow:0 1px 0 rgba(20,19,14,.03)}
.nav .inner{display:flex;justify-content:space-between;align-items:center;height:70px;max-width:var(--maxw);margin:0 auto;padding:0 24px}
.brand{font-family:var(--font-display);font-weight:700;font-size:1.3rem;letter-spacing:-.03em;display:flex;align-items:center;gap:2px}
.brand b{color:var(--accent);font-weight:700}
.nav-links{display:flex;gap:32px;list-style:none;align-items:center}
.nav-links a{font-size:.9rem;font-weight:500;color:var(--muted);transition:color .15s}
.nav-links a:hover,.nav-links a.here{color:var(--ink)}
.nav-cta{display:flex;align-items:center;gap:14px}
.nav-cta .login{font-size:.9rem;font-weight:500;color:var(--muted)}
.nav-cta .login:hover{color:var(--ink)}

/* breadcrumb */
.crumb{font-size:.82rem;color:var(--muted);padding:18px 0 0}
.crumb a:hover{color:var(--ink)}
.crumb span{color:var(--border-strong);margin:0 8px}

/* hero */
.ind-hero{padding:46px 0 54px;position:relative;overflow:hidden}
.ind-hero::before{content:"";position:absolute;top:-260px;left:50%;width:860px;height:480px;transform:translateX(-50%);background:radial-gradient(60% 60% at 50% 50%,var(--accent-wash),transparent 70%);opacity:.85;pointer-events:none}
.ind-hero .inner{position:relative;display:grid;grid-template-columns:1.05fr .95fr;gap:52px;align-items:center}
.ind-hero .eyebrow{display:inline-flex;align-items:center;gap:8px;font-size:.74rem;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:var(--accent)}
.ind-hero h1{font-size:clamp(2.1rem,4.2vw,3.1rem);letter-spacing:-.03em;margin:16px 0 0;max-width:16ch}
.ind-hero h1 .u{color:var(--accent)}
.ind-hero .sub{font-size:1.1rem;color:var(--ink-soft);max-width:48ch;margin:20px 0 0}
.ind-hero .actions{display:flex;gap:12px;flex-wrap:wrap;margin-top:28px}
.ind-hero .microtrust{display:flex;align-items:center;gap:10px;margin-top:22px;font-size:.86rem;color:var(--muted)}
.ind-hero .microtrust .stars{color:#E0A93B;letter-spacing:1px}
.ind-hero .shot-frame{border:1px solid var(--border-strong);border-radius:14px;overflow:hidden;box-shadow:var(--shadow-lg);background:var(--surface)}
.ind-hero .shot-frame .bar{height:34px;display:flex;align-items:center;gap:6px;padding:0 12px;background:var(--surface-2);border-bottom:1px solid var(--border)}
.ind-hero .shot-frame .bar i{width:8px;height:8px;border-radius:50%;background:#CFC8B4}
.ind-hero .shot-frame img{width:100%;height:auto}

/* generic section */
.section{padding:82px 0}
.section.tight{padding:56px 0}
.section.alt{background:var(--surface);border-top:1px solid var(--border);border-bottom:1px solid var(--border)}
.section-head{max-width:60ch;margin-bottom:44px}
.section-head.center{margin-left:auto;margin-right:auto;text-align:center}
.section-label{display:inline-flex;align-items:center;gap:8px;font-size:.74rem;font-weight:700;letter-spacing:.15em;text-transform:uppercase;color:var(--accent)}
.section-title{font-size:clamp(1.8rem,3.4vw,2.4rem);margin-top:12px}
.section-intro{color:var(--muted);font-size:1.05rem;margin-top:14px}
.prose p{margin-top:16px;color:var(--ink-soft);font-size:1.04rem;max-width:68ch}
.prose p:first-child{margin-top:0}
.prose strong{color:var(--ink);font-weight:600}
.prose a{color:var(--accent);font-weight:600}

/* feature grid */
.feat-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}
.feat{background:var(--surface);border:1px solid var(--border);border-radius:var(--radius);padding:24px}
.section.alt .feat{background:var(--bg)}
.feat .fi{width:42px;height:42px;border-radius:11px;background:var(--accent-wash);display:flex;align-items:center;justify-content:center;font-size:1.2rem;margin-bottom:13px}
.feat h3{font-size:1.05rem}
.feat p{margin-top:7px;font-size:.92rem;color:var(--muted)}

/* checklist */
.checklist{display:grid;grid-template-columns:1fr 1fr;gap:10px 26px;margin-top:8px}
.checklist li{list-style:none;padding-left:28px;position:relative;font-size:.98rem;color:var(--ink-soft);padding-top:6px;padding-bottom:6px}
.checklist li::before{content:"✓";position:absolute;left:0;top:6px;width:19px;height:19px;border-radius:50%;background:var(--accent-wash);color:var(--accent);font-size:.72rem;font-weight:800;display:flex;align-items:center;justify-content:center}

/* portfolio cards */
.work-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}
.work{position:relative;border:1px solid var(--border);border-radius:var(--radius);overflow:hidden;background:var(--surface);transition:transform .2s ease,box-shadow .2s ease}
.section.alt .work{background:var(--bg)}
.work:hover{transform:translateY(-4px);box-shadow:var(--shadow-md)}
.work .shot{aspect-ratio:16/11;overflow:hidden;background:var(--surface-2)}
.work .shot img{width:100%;height:100%;object-fit:cover;object-position:top;transition:transform .45s ease}
.work:hover .shot img{transform:scale(1.04)}
.work .meta{display:flex;align-items:baseline;justify-content:space-between;gap:10px;padding:15px 17px}
.work .meta .t{font-size:.68rem;letter-spacing:.1em;text-transform:uppercase;color:var(--accent);font-weight:700}
.work .meta h3{font-size:1.02rem;margin-top:3px}
.work .meta .go{font-size:.8rem;color:var(--muted);flex-shrink:0}
.work-more{text-align:center;margin-top:26px;font-size:.92rem;color:var(--muted)}
.work-more a{color:var(--accent);font-weight:600}

/* steps */
.steps{display:grid;grid-template-columns:repeat(4,1fr);gap:18px;counter-reset:s}
.step{background:var(--surface);border:1px solid var(--border);border-radius:var(--radius);padding:22px}
.section.alt .step{background:var(--bg)}
.step .n{font-family:var(--font-display);font-weight:700;color:var(--accent);font-size:.92rem;letter-spacing:.05em}
.step h3{font-size:1.02rem;margin-top:8px}
.step p{margin-top:7px;font-size:.9rem;color:var(--muted)}

/* local seo split */
.split{display:grid;grid-template-columns:1fr 1fr;gap:44px;align-items:center}
.searchbox{background:var(--surface);border:1px solid var(--border);border-radius:var(--radius);box-shadow:var(--shadow-sm);overflow:hidden}
.section.alt .searchbox{background:var(--bg)}
.searchbox .sb-top{display:flex;align-items:center;gap:10px;padding:14px 16px;border-bottom:1px solid var(--border);color:var(--muted);font-size:.92rem}
.searchbox .sb-top .q{flex:1;background:var(--surface-2);border-radius:50px;padding:8px 14px;color:var(--ink)}
.searchbox .sb-row{display:flex;gap:12px;padding:14px 16px;align-items:flex-start;border-bottom:1px solid var(--border)}
.searchbox .sb-row:last-child{border-bottom:none}
.searchbox .sb-pin{width:22px;height:22px;border-radius:6px;background:var(--accent-wash);color:var(--accent);display:flex;align-items:center;justify-content:center;font-size:.7rem;font-weight:800;flex-shrink:0;margin-top:2px}
.searchbox .sb-row.you{background:var(--accent-wash)}
.searchbox .sb-name{font-weight:600;font-size:.92rem}
.searchbox .sb-meta{font-size:.8rem;color:var(--muted);margin-top:2px}

/* pricing mini */
.price-mini{background:var(--ink);color:#fff;border-radius:var(--radius-lg);padding:40px;display:grid;grid-template-columns:1fr 1fr;gap:40px;align-items:center}
.price-mini .pm-nums{display:flex;align-items:center;gap:18px}
.price-mini .pm-amt{font-family:var(--font-display);font-size:2.4rem;font-weight:700;line-height:1}
.price-mini .pm-lbl{font-size:.8rem;color:#B7B3A6;line-height:1.35}
.price-mini .pm-plus{color:#6E6A60;font-size:1.4rem}
.price-mini p{color:#B7B3A6;font-size:.92rem;margin-top:14px}
.price-mini ul{margin-top:6px}
.price-mini li{list-style:none;font-size:.92rem;color:#E7E4DA;padding:5px 0 5px 24px;position:relative}
.price-mini li::before{content:"✓";position:absolute;left:0;color:#8FA0FF;font-weight:800}

/* faq */
.faq-list{max-width:760px;margin:0 auto}
.faq-item{border-bottom:1px solid var(--border);padding:20px 0}
.faq-item h3{font-size:1.05rem}
.faq-item p{margin-top:9px;color:var(--ink-soft);font-size:.98rem}

/* cta band */
.cta-band{background:var(--ink);color:#fff;padding:74px 0;text-align:center}
.cta-band h2{font-size:clamp(1.7rem,3vw,2.3rem)}
.cta-band p{color:#B7B3A6;margin:14px auto 26px;max-width:46ch}
.cta-band .row{display:flex;gap:12px;justify-content:center;flex-wrap:wrap}

/* related */
.related{display:flex;flex-wrap:wrap;gap:9px;margin-top:8px}
.related a{font-size:.86rem;font-weight:500;color:var(--ink-soft);background:var(--surface);border:1px solid var(--border-strong);border-radius:50px;padding:8px 15px;transition:border-color .15s,color .15s}
.related a:hover{border-color:var(--accent);color:var(--accent)}

/* footer */
footer{background:var(--ink);color:#C7C3B7;padding:64px 0 34px}
.f-grid{display:grid;grid-template-columns:1.5fr 1fr 1fr 1fr;gap:38px}
.f-brand .brand{color:#fff;margin-bottom:12px}
.f-brand .brand b{color:#fff}
.f-brand p{font-size:.9rem;max-width:34ch;color:#9C988C}
.f-brand .email{display:inline-block;margin-top:14px;color:#fff;font-weight:600;font-size:.9rem;border-bottom:1px solid #4A4740}
.f-col h2{font-family:var(--font-body);font-size:.74rem;font-weight:700;letter-spacing:.13em;text-transform:uppercase;color:#8B877B;margin-bottom:14px}
.f-col a{display:block;font-size:.9rem;color:#C7C3B7;padding:5px 0}
.f-col a:hover{color:#fff}
.f-bottom{border-top:1px solid #33312B;margin-top:44px;padding-top:24px;display:flex;justify-content:space-between;flex-wrap:wrap;gap:10px;font-size:.82rem;color:#8B877B}

/* reveal */
.js .reveal{opacity:0;transform:translateY(16px);transition:opacity .5s ease,transform .5s ease}
.js .reveal.in{opacity:1;transform:none}

@media (max-width:940px){
  .ind-hero .inner,.split,.price-mini{grid-template-columns:1fr;gap:34px}
  .ind-hero .shot-frame{order:-1}
  .feat-grid,.steps{grid-template-columns:1fr 1fr}
  .work-grid{grid-template-columns:1fr 1fr}
  .f-grid{grid-template-columns:1fr 1fr}
}
@media (max-width:560px){
  .section{padding:60px 0}
  .feat-grid,.steps,.work-grid,.checklist,.f-grid{grid-template-columns:1fr}
  .price-mini{padding:28px}
}
@media (prefers-reduced-motion:reduce){*{transition:none!important}.js .reveal{opacity:1;transform:none}}

/* ── accessibility: skip link, visible focus, mobile nav ── */
.skip{position:absolute;left:-9999px;top:0;z-index:999;background:var(--accent);color:#fff;padding:10px 18px;font-weight:600;font-size:.9rem;border-radius:0 0 8px 0}
.skip:focus{left:0}
.sr-only{position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap;border:0}
a:focus-visible,button:focus-visible,input:focus-visible,select:focus-visible,textarea:focus-visible,[tabindex]:focus-visible{outline:2px solid var(--accent);outline-offset:2px;border-radius:3px}
.nav-toggle{display:none;width:44px;height:44px;flex-shrink:0;border:1px solid var(--border-strong);border-radius:10px;background:var(--surface);cursor:pointer;padding:0;flex-direction:column;align-items:center;justify-content:center;gap:4px}
.nav-toggle span{display:block;width:18px;height:2px;background:var(--ink);border-radius:2px;transition:transform .2s,opacity .2s}
.nav-toggle[aria-expanded="true"] span:nth-child(1){transform:translateY(6px) rotate(45deg)}
.nav-toggle[aria-expanded="true"] span:nth-child(2){opacity:0}
.nav-toggle[aria-expanded="true"] span:nth-child(3){transform:translateY(-6px) rotate(-45deg)}
@media (max-width:940px){
  .nav-toggle{display:flex}
  .nav .inner{flex-wrap:wrap;height:auto;min-height:70px;padding-top:12px;padding-bottom:12px}
  .nav .inner .nav-links{display:none;order:3;flex-basis:100%;flex-direction:column;align-items:stretch;gap:0;margin-top:6px;border-top:1px solid var(--border)}
  .nav .inner.nav-open .nav-links{display:flex}
  .nav-links li{width:100%}
  .nav-links a{display:block;padding:13px 4px;font-size:1rem;border-bottom:1px solid var(--border)}
  .nav-links li:last-child a{border-bottom:none}
}
@media (prefers-reduced-motion:reduce){.nav-toggle span{transition:none}}
@media (max-width:620px){
  .nav .inner .nav-cta .login{display:none}
  .nav .inner .nav-cta .btn{padding:10px 13px;font-size:.84rem}
  .nav .inner{gap:8px}
}